Logo Design Pricing

Crowdsourced Logo Design - The cost for concept development, competition management and delivery of your custom crowdsourced logo design is $1,680.00. Our clients often have 80-plus logo designs from which to choose at the end of the  3-4 week process.


Squarespace Website Pricing

12 Page Squarespace Website

An entry level Squarespace website design with up to 12 pages, copywriting, SEO, call-to-action buttons, lead conversion pages, 2 project portfolios with 10 images each and so much more will cost $4,200.00 Each additional page is $105.00 and additional project portfolios will cost $42.50 per image.

  • Create a new website using the Squarespace content management system that includes the following,
  • Up to six top-level navigation pages and six secondary navigation pages
  • Up to six pages of journalist-written content
  • Search engine optimization - Keyword research for rank and competition. Content embedding including, titles, body copy, meta descriptions, title tags and alt tags
  • One blog page with social media share buttons and an RSS feed
  • One contact page with a paragraph of content, a contact form and a Google map
  • A landing page with a form to gather names and email addresses of prospects
  • Up to six call-to-action buttons created by a graphic designer
  • Social media follow and share buttons throughout the website
  • Two galleries of photographs with up to 10 images each
  • A website footer with contact information, a description of the service area and logos of professional associations

$4,200.00 - We build Squarespace websites in 4-6 weeks upon receiving client provided assets.

 

New Squarespace Web Page on an Existing Website

Create a new web page on an existing Squarespace website.

  • The page will include the following,
  • A new page using Squarespace CMS
  • Up to 300 words journalist-written copy 
  • Search engine optimization - Keyword research for rank and competition. Content embedding including, titles, body copy, meta descriptions, title tags and alt tagsLinks to pages on the website 
  • Social media follow and share buttons if required
  • Up to 6 photographs (Edited in Adobe Software for a consistent look and feel
  • Up to four Call-to-Action buttons linked to pages on the website

$210.00 - Delivered in 4 business days upon receiving client provided assets.


MailChimp Email Marketing Pricing

Blog Article Emails

The cost to set up MailChimp, design a template and create an RSS-driven campaign that automatically sends blog articles to your opt-in subscriber list will cost $840.00 Emailing blogs is a great way to stay top-of-mind with your clients, attract new customers and maximize the ROI on blog writing.

eNewsletters

One year of monthly email newsletters (12) designed and sent to an opt-in subscriber list will cost $1,680.00 Monthly e-newsletters are researched, written in one session, graphic design elements are created and lastly, they are scheduled for delivery.

Automated Marketing

Automated marketing campaigns that contain 8 emails per campaign will cost $1,680.00 per campaign. Automated marketing requires a paid subscription to MailChimp. The cost for this service is $25 per month for combined list membership of up to 2000 contacts. 


Blog Article Pricing

Blog Article Writing - We write search engine optimized blogs designed to attract prospects to your website.  We format and post the blogs on your Squarespace website with a photograph, call-to-action buttons, internal links and social share buttons. Blogs will also be shared on your social media channels. Volume pricing allows us to offer 52 blogs at a cost of $5,200.00. If you would prefer to start with a lower number, 12 blogs written and posted will cost $1,800.00. Analysis indicates that one blog published weekly is a minimal requirement for effectiveness. If you are only purchasing 12 articles, plan on writing your own blogs to supplement what's provided or invest in 12 blogs each quarter. 

$5,200.00 - 52 Blogs Written, Posted and Delivered in 4-6 weeks.


Houzz Profile and Project Portfolio Pricing

Houzz Profile and Projects - Houzz, in essence, is a big search engine and search engines use algorithms to provide results based on keywords and additional factors. To ensure you show up in search results, we build profile and project portfolio that include every possible factor is maximized. Profile pages are built following an interview and posted with an initial 12 image project portfolio. A Houzz profile page and project portfolio with (12) images cost $1,680.00. To be effective, a twelve image minimum is required per project portfolio.  Each additional twelve (12) image project posted on Houzz cost $840.00. Images are edited for size and syntax consistency using Adobe LightRoom software. Each image has a keyword-rich project description as well as a description for each image, keyword tags, and all information and forms filled out. If you have more or less than eight images, the cost per image is $105.00. Because of the research required to post images properly, we have a minimum cost of $840.00

Houzz Profile and Initial Portfolio

Setting up a Houzz profile page and a first project portfolio to attract organic search results and drive traffic back to a website portfolio or landing page. This service includes,

  • Copywriting an overview of your firm for the Profile page
  • Up to 10 project photographs, run through post production for syntax consistency and optimal sizing using Adobe Software
  • A unique, keyword-rich title, category, style and website link to a portfolio or landing page
  • Up to 30 researched keywords per photograph
  • A keyword-rich description of every image with up to 100 words each

The Cost of a Houzz Profile and Initial Portfolio is $1,680.00

Houzz Project Portfolio - 12 Images

Upload a project portfolio to attract organic search results and drive traffic back to a website portfolio or landing page. This service includes,

  • Up to 12 project photographs, run through post production for syntax consistency and optimal sizing using Adobe Software
  • A unique, keyword-rich title, category, style and website link to a portfolio or landing page
  • Up to 30 researched keywords per photograph
  • A keyword-rich description of every image with up to 100 words each

The Cost to Set Up A Houzz Project portfolio is $840.00


Social Media Management Pricing

Consistent posting on social media platforms (Twitter, LinkedIn, Facebook and others) will increase the number of visitors to your website. We use social media best practices including the number of posts and using hashtags. The cost is $105/hour. To be effective, four hours monthly is a required minimum.

Social Media Publishing Cost's $420.00 per month


Advertising, Media Buying, and Placement

  • Print Advertising - Placing print advertisements in home magazines and annual guides is often a necessary tactic for getting the name of your firm in front of a new audience. Proper media buying and placement ensures your using your advertising dollars efficiently by not duplicating your efforts targeting the same audience. We will review the media properties in your target geographic location and create a plan that drives viewers back to your website. The development of a media plan is billed at $105/hour and can usually be completed in four hours at a cost of $420.00 plus the cost of the media buy. We design advertisements to ensure brand consistency across all marketing and advertising channels. 

Design and copywriting an advertisement costs an average of $315.00 per ad.

  • Broadcast Advertising - Having your company name affiliated with public radio is effective and can dramatically increase the number of visitors to your website. We can help you with the process of choosing a sponsorship package that ensures your spots are running at the right times at the right frequency. We can write the copy and arrange placement for $105.00/hour. $420.00 plus the cost of the media buy.

  • Direct Mail - Postcards are an effective way to upsell existing customers and reach new prospects. A direct mail campaign should run for a minimum of six months with six postcards delivered. The number of contacts on your list, the purchase of a list and the size and type of postcard will influence the final cost. To get an accurate estimate, click here and fill out our form.

  • Facebook Advertising- In an effort to monetize the platform, Facebook has made it difficult to attract followers and drive them back to your website without paying for the service. We can design the advertisements, write copy, define the target audience and create the header images that set your firm apart from your competitors. We recommend A/B testing your ads and posting them with engagement goals. - $420.00 plus the cost of the media buy.

  • Houzz Pro+ - Houzz Pro+ advertising is an excellent way of attracting home design and improvement leads provided you have an adequate profile and at least 100 high-quality images on your project pages. We can review your Houzz profile, recommend target geographic areas, make image, and copy recommendations and maximize the effectiveness of your campaigns by overseeing the analytics dashboard and working directly with our Houzz representative. - Houzz Pro+ advertising management costs $105/hour and an average monthly cost is $210.00